World famous brand of outdoor sporting goods AIGLE announced strong in China market, behind the scenes "push hands" was actually well-known sportswear company Li Ning. It is reported that Li Ning AIGLE has signed a 50-year domestic partnership, which is also multi-brand strategy of Li Ning Company to implement an adjustment. Under the agreement, the two sides will establish a joint co-financingOwned company, Li Ning and AIGLE each hold 50% of the shares. The joint venture will have a production and sales in China, marked with AIGLE trademarks Rolex Replica outdoor leisure activities, extreme sports clothing and footwear franchise.
About 145 years ago, the brand, American Hiram
Hutchinson Montargis in France, opened a rubber factory, then on, AIGLE boots
gradually from a manufacturer, a French household name synonymous with outdoor
supplies;
1992 AIGLE as an international brand to Asia, to enter the
Japanese market, outdoor boom pushed the Japanese to reach new heights and
become the new darling of the local youth;
In 1998, AIGLE pushed the shares
of fresh, natural style to theChina.
With the Beijing Scitech, Dalian set up
two franchise point, are increasingly seeking quality of life of Chinese people
come to realize that the international brand image: a practical and noble,
natural, and trendy.
"Cao Shu Spring return soon, fighting all sorts of red
violet sweets. Yanghwa no imaginative elm, the only solution for Xuefei sky."
Waving the green, red fantasy, this is the color of spring; warm sunshine,
moving the mood, This is the summer air. Induced in this season of unlimited
power and inspiration, AIGLE the official Chinese website and you met.
Hutchinson in France in 1853 during the American aigle this brand created
specifically for the guestsSewing wearing boots and water shoes farming;
1972 Munich Olympics, AIGLE players have begun to design shoes for sailing;
the French sailing team at the Sydney 2000 Olympic Games, also dressed in battle
clothing AIGLE team, we can see its high professional status. ;
1988
production of outdoor shoes;
Annual sales of more than 5 million francs in
1997, has 10 stores in France, 20 in Japan;
2002 AIGLE particular, to
provide our clients with the recommended 2 high-tech ideas and new fabric made
of:
DRY-FAST TEXTILE (Quick Drying Fabric) This fabric through a unique
processing technology, people can absorb the material offActivity generated in
perspiration, and then discharged into the surface of clothing, the moisture by
evaporation quickly. Therefore, the body will remain cool and comfortable.
UV-Control (Anti-UV fabric) this fabric through a special treatment with
Ceramic particles, responsible for the wearing of garments made with this fabric
to play to prevent the harm of UV on human skin. The degree of protection up to
SPF 30 series high.
AIGLE in French means "Eagle", which is the symbol of
American spirit, until now, each product has a AIGLE eagle wings embroidery
badges.
Commentaires